<marc:collection xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:marc="http://www.loc.gov/MARC21/slim" xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd">
    <marc:record>
        <marc:leader>     nam a22      c 4500</marc:leader>
        <marc:controlfield tag="001">aic.4/31010328</marc:controlfield>
        <marc:controlfield tag="003">nljbp</marc:controlfield>
        <marc:controlfield tag="005">250625014233.9</marc:controlfield>
        <marc:controlfield tag="007">cr |||||||||||</marc:controlfield>
        <marc:controlfield tag="008">241216s2012    ne |||||||||||||||||eng|d</marc:controlfield>
        <marc:datafield tag="010" ind1=" " ind2=" ">
            <marc:subfield code="a">  2011050948</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="020" ind1=" " ind2=" ">
            <marc:subfield code="a">9789027274823</marc:subfield>
            <marc:subfield code="q">(e-Book)</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="040" ind1=" " ind2=" ">
            <marc:subfield code="a">nljbp</marc:subfield>
            <marc:subfield code="b">eng</marc:subfield>
            <marc:subfield code="c">nljbp</marc:subfield>
            <marc:subfield code="d">nljbp</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="050" ind1="0" ind2="0">
            <marc:subfield code="a">P301.5.P47</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="082" ind1="0" ind2="0">
            <marc:subfield code="a">808.53</marc:subfield>
            <marc:subfield code="2">23</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="084" ind1=" " ind2=" ">
            <marc:subfield code="a">CFA</marc:subfield>
            <marc:subfield code="q">bicssc</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="084" ind1=" " ind2=" ">
            <marc:subfield code="a">LAN015000</marc:subfield>
            <marc:subfield code="q">bisacsh</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="245" ind1="0" ind2="0">
            <marc:subfield code="a">Exploring Argumentative Contexts</marc:subfield>
            <marc:subfield code="c">Edited by Frans H. van Eemeren and Bart Garssen</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="264" ind1=" " ind2="1">
            <marc:subfield code="a">Amsterdam ;</marc:subfield>
            <marc:subfield code="a">Philadelphia :</marc:subfield>
            <marc:subfield code="b">John Benjamins Publishing Company,</marc:subfield>
            <marc:subfield code="c">2012</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="264" ind1=" " ind2="4">
            <marc:subfield code="c">©2012</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="300" ind1=" " ind2=" ">
            <marc:subfield code="a">1 online resource (xx, 398 pp.)</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="336" ind1=" " ind2=" ">
            <marc:subfield code="a">text</marc:subfield>
            <marc:subfield code="b">txt</marc:subfield>
            <marc:subfield code="2">rdacontent</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="337" ind1=" " ind2=" ">
            <marc:subfield code="a">computer</marc:subfield>
            <marc:subfield code="b">c</marc:subfield>
            <marc:subfield code="2">rdamedia</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="338" ind1=" " ind2=" ">
            <marc:subfield code="a">online resource</marc:subfield>
            <marc:subfield code="b">cr</marc:subfield>
            <marc:subfield code="2">rdacarrier</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="490" ind1="0" ind2=" ">
            <marc:subfield code="a">Argumentation in Context</marc:subfield>
            <marc:subfield code="x">1877-6884</marc:subfield>
            <marc:subfield code="v">4</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="504" ind1=" " ind2=" ">
            <marc:subfield code="a">Includes bibliographical references and indexes.</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="505" ind1="0" ind2=" ">
            <marc:subfield code="a">List of contributors -- Introduction / Frans H. van Eemeren and Bart Garssen -- Chapter 1. The reasonableness of confrontational strategic maneuvering in political interviews / Corina Andone -- Chapter 2. Values as premises in practical arguments / Isabela Fairclough and Norman Fairclough -- Chapter 3. Exploiting the room for strategic maneuvering in argumentative discourse / Frans H. van Eemeren and Bart Garssen -- Chapter 4. Strategic communication / Patricia Riley and Thomas A. Hollihan -- Chapter 5. Arguments about ‘rhetoric’ in the 2008 US presidential election campaign / Robert T. Craig -- Chapter 6. Making history by analogy / Angela G. Ray -- Chapter 7. Analogy in history / Davide Mazzi -- Chapter 8. A rhetorical approach to legal reasoning / Maurizio Manzin -- Chapter 9. Strategic manoeuvring in the case of the ‘Unworthy spouse’ / Eveline T. Feteris -- Chapter 10. Everyday argument strategies in Appellate Court argument about same-sex marriage / Karen Tracy -- Chapter 11. Student speech in public schools / Dale A. Herbeck -- Chapter 12. Expert authority and ad verecundiam arguments / Gábor Kutrovátz -- Chapter 13. Critique and controversy in digital scientific communication / Gerd Fritz and Thomas Gloning -- Chapter 14. Drug advertising and clinical practice / G. Thomas Goodnight and Kara Gilbert -- Chapter 15. Argumentative insights for the analysis of direct-to-consumer advertising / Dima Mohammed and Peter J. Schulz -- Chapter 16. The battle for health care reform and the liberal public sphere / Robert C. Rowland -- Chapter 17. Contextual constraints on argumentation / Sarah Bigi -- Chapter 18. The effects of hedges and pledges in advertisements for high and low reputation brands / Jos Hornikx -- Chapter 19. Higher-order strategic maneuvering by shifting standards of reasonableness in cold-war editorial argumentation / Darrin Hicks and Justin Eckstein -- Chapter 20. The diversifying of contextual constraints and argumentative strategies in friendly and hostile takeover bids / Rudi Palmieri -- Chapter 21. Reported argumentation in economic-financial news / Gergana Zlatkova</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="520" ind1=" " ind2=" ">
            <marc:subfield code="a">In Exploring Argumentative Contexts Frans H. van Eemeren and Bart Garssen bring together a broad variety of essays examining argumentation as it occurs in seven communicative domains: the political context, the historical context, the legal context, the academic context, the medical context, the media context, and the financial context. These essays are written by an international group of argumentation scholars, consisting of Corina Andone, Sarah Bigi, Robert T. Craig, Justin Eckstein, Frans H. van Eemeren, Norman Fairclough, Eveline Feteris, Gerd Fritz, Bart Garssen, Kara Gilbert, Thomas Gloning, G. Thomas Goodnight, Dale A. Herbeck, Darrin Hicks, Thomas Hollihan, Jos Hornikx, Isabela Ieţcu-Fairclough, Gábor Kutrovátz, Maurizio Manzin, Davide Mazzi, Dima Mohammed, Rudi Palmieri, Angela G. Ray, Patricia Riley, Robert C. Rowland, Peter Schulz, Karen Tracy, and Gergana Zlatkova.</marc:subfield>
            <marc:subfield code="c">Provided by publisher.</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="650" ind1="0" ind2="4">
            <marc:subfield code="a">Communication Studies</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="650" ind1="0" ind2="4">
            <marc:subfield code="a">Discourse studies</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="650" ind1="0" ind2="4">
            <marc:subfield code="a">Philosophy</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="650" ind1="0" ind2="4">
            <marc:subfield code="a">Pragmatics</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="700" ind1="1" ind2=" ">
            <marc:subfield code="a">Eemeren, Frans H. van</marc:subfield>
            <marc:subfield code="e">editor</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="700" ind1="1" ind2=" ">
            <marc:subfield code="a">Garssen, Bart</marc:subfield>
            <marc:subfield code="e">editor</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="776" ind1="1" ind2=" ">
            <marc:subfield code="i">Hardbound version:</marc:subfield>
            <marc:subfield code="d">Amsterdam ; Philadelphia : John Benjamins Publishing Company, 2012</marc:subfield>
            <marc:subfield code="z">9789027211217</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="856" ind1="4" ind2="0">
            <marc:subfield code="z">DOI</marc:subfield>
            <marc:subfield code="u">https://doi.org/10.1075/aic.4</marc:subfield>
        </marc:datafield>
        <marc:datafield tag="856" ind1="4" ind2="0">
            <marc:subfield code="z">JB e-Platform</marc:subfield>
            <marc:subfield code="u">https://www.jbe-platform.com/content/books/9789027274823</marc:subfield>
        </marc:datafield>
    </marc:record>
</marc:collection>