Chapter published in:
Persuasion in Public Discourse: Cognitive and functional perspectives
Edited by Jana Pelclová and Wei-lun Lu
[Discourse Approaches to Politics, Society and Culture 79] 2018
► pp. 109124


Altheide, David
2002Creating Fear: News and the Construction of Crisis. New York: Aldine de Gruyter.Google Scholar
Altheide, David L.
2006Terrorism and the Politics of Fear. Oxford: AltaMira Press.Google Scholar
Baczko, Bronislaw
1985 “Imaginação social.” Enciclopédia Einaudi Volume 5 Anthropos-Homem, 297–332. Lisbon: Imprensa Nacional – Casa da Moeda.Google Scholar
Barthes, Roland
1973Mythologies. London: Paladin.Google Scholar
Bashwiner, David
2013 “Musical Analysis for Multimedia: A Perspective from Music Theory.” In The Psychology of Music in Multimedia, ed. by Siu-Lan Tan, Annabel J. Cohen, and Roger A. Kendall, 89–117. Oxford: Oxford University Press.CrossrefGoogle Scholar
Bateman, John A.
2011 “The Decomposability of Semiotic Modes.” In Multimodal Studies: Multiple Approaches and Domains, Routledge Studies in Multimodality, ed. by. K. L. O’Halloran, and B. A. Smith, 17–38. London: Routledge.Google Scholar
Campbell, Karlyn Kohrs, and Susan Schultz Huxman
2009The Rhetorical Act: Thinking, Speaking, and Writing Critically. 4th ed. Belmont, California: Wadsworth Pub.Google Scholar
Emmerich, Robert
2009 2012 Directed by Roland Emmerich. USA: Columbia Pictures, Centropolis Entertainment, Farewell Productions and The Mark Gordon Company.Google Scholar
Fairclough, Norman
2014Language and Power. London and New York: Routledge.Google Scholar
Furtado, Bernardino, and David Friedlander
2002 “SERRA. O candidato enfrentou o funil da mobilidade social, a ditadura e o exílio antes de se tornar um dos principais políticos do Brasil.” Época, October 21. http://​revistaepoca​.globo​.com​/Epoca​/0,6993,EPT419866​-2011,00​.html.Google Scholar
Garramone, Gina M., Charles K. Atkin, Bruce E. Pinkleton, and Richard T. Cole
1990 “Effects of Negative Political Advertising on the Political Process.” Journal of Broadcasting & Eletronic Media 34 (3): 299–311.CrossrefGoogle Scholar
Gurak, Laura J., and Smiljana Antonijevic
2009 “Digital Rhetoric and Public Discourse.” In The SAGE Handbook of Rhetorical Studies, ed. by Andre A. Lunsford, Kirt H. Wilson, and Rosa A. Eberly, 497–507. Thousand Oaks, California: SAGE Publications Inc. CrossrefGoogle Scholar
Hall, Stuart
2006 “Encoding/Decoding.” In Media and Cultural Studies: Keyworks, ed. by Meenakshi Gigi Durham, and Douglas M. Kellner, 163–174. Malden, USA: Blackwell Publishing.Google Scholar
Hasan, Ruqaiya
1996 “The Nursery Tale as a Genre. ” In Ways of Saying: Ways of Meaning. Selected Papers of Ruqaiya Hasan, ed. by Carmel Cloran, David Butt, and Geoff Williams, 51–72. London and Washington: Cassell.Google Scholar
Hodge, Robert, and Gunther Kress
1988Social Semiotics. Ithaca, NY: Cornell University Press.Google Scholar
Kress, Gunther
2009 “What is Mode?” In The Routledge Handbook of Multimodality, ed. by Carey Jewitt, 54–67. London and New York: Routledge.Google Scholar
Kress, Gunther, and Theo van Leeuwen
2006Reading Images: The Grammar of Visual Design. 2nd ed. London: Routledge.Google Scholar
Martin, James, and Peter White
2005The Language of Evaluation. New York: Palgrave Macmillan.CrossrefGoogle Scholar
Merritt, Sharyne
1984 “Negative Political Advertising: Some Empirical Findings.” Journal of Advertising 13 (3): 27–38.CrossrefGoogle Scholar
Micheli, Raphaël
2010 “Emotions as Objects of Argumentative Constructions.” Argumentation 24: 1–17. doi:Crossref.Google Scholar
Nassif, Luis
2010 “O novo vídeo golpista de Serra.” Luis Nassif Online blog. http://​jornalggn​.com​.br​/blog​/luisnassif​/o​-novo​-video​-golpista​-de​-serra.Google Scholar
Rodrigues, Fernando
Straubhaar, Joseph, Robert LaRose, and Lucinda Davenport
2013Media Now: Understanding Media, Culture, and Technology. Boston, MA: Wadsworth Cengage Learning.Google Scholar
Tak, Jinyoung, Lynda Lee Kaid, and Soobum Lee
1997 “A Cross-cultural Study of Political Advertising in the United States and Korea (Special Issue: Cultural Variability in Communication). Communication Research 24 (4): 413–430.CrossrefGoogle Scholar
Veloso, Francisco O. D.
2014 “Pesquisa em multimodalidade: Por uma abordagem sociossemiótica.” In Visibilizar a Linguística Aplicada: Abordagens Tteóricas e Metodológicas, ed. by Adair Vieira Gonçalves, and Wagner Rodrigues Silva, 155–180. Campinas, SP: Pontes.Google Scholar
2016 “The Electoral Photograph Reloaded: A Social Semiotic Approach.” Letras 26 (52): 73–87.CrossrefGoogle Scholar
Wan, Jenny Yau Ni
2010 “Call Centre Discoure: Graduation in Relation to Voice Quality and Attitudinal Profile.” In Globalization, Communication and the Workplace, ed by. Gail Forey, and Jane Lockwood, 106–124. London and New York: Continuum.Google Scholar
Wilson, Kirt H., and Rosa A. Eberly
2009 “Rhetoric and Public Discourse: The Common Goods of Public Discourse. In The SAGE Handbook of Rhetorical Studies, ed. by Andre A. Lunsford, Kirt H. Wilson, and Rosa A. Eberly, 423–431. Thousand Oaks, California: SAGE Publications Inc.Google Scholar
Wodak, Ruth
2015The Politics of Fear: What Right-wing Populist Discourses Mean. London:SAGE.CrossrefGoogle Scholar
Zarefsky, David
2009 “History of Public Discourse Studies.” In The SAGE Handbook of Rhetorical Studies, ed. by Andre A. Lunsford, Kirt H. Wilson, and Rosa A. Eberly, 433–459. Thousand Oaks, California: SAGE Publications Inc. CrossrefGoogle Scholar