219-7677 10 7500817 John Benjamins Publishing Company Marketing Department / Karin Plijnaar, Pieter Lamers onix@benjamins.nl 201608250419 ONIX title feed eng 01 EUR
846010299 03 01 01 JB John Benjamins Publishing Company 01 JB code P&bns 222 Eb 15 9789027273406 06 10.1075/pbns.222 13 2012022407 DG 002 02 01 P&bns 02 0922-842X Pragmatics & Beyond New Series 222 <TitleType>01</TitleType> <TitleText textformat="02">Public Information Messages</TitleText> <Subtitle textformat="02">A contrastive genre analysis of state-citizen communication</Subtitle> 01 pbns.222 01 https://benjamins.com 02 https://benjamins.com/catalog/pbns.222 1 A01 Anne Barron Barron, Anne Anne Barron Leuphana University of Lüneburg 01 eng 360 xix 340 LAN009000 v.2006 CFG 2 24 JB Subject Scheme COMM.CGEN Communication Studies 24 JB Subject Scheme LIN.DISC Discourse studies 24 JB Subject Scheme LIN.PRAG Pragmatics 06 01 Public information messages are an important means of state-citizen communication in today’s societies. Using this genre, citizens are directed to “never ever drink and drive”, to “slow down” and to “learn to say no”. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns. 05 This monograph is a valuable resource for students, researchers, and professionals in fields concerned with discourse analysis, pragmatics, contrastive rhetoric, mass communication, and media studies. A total of 86 well-designed tables provide readers wth excellent clarification of the textual content. Guofeng Wang, Zhejiang University, Language in Society (2012) 05 This study represents a very innovative discourse/genre analytic approach to the study of public information messages from a cross-cultural perspective. The study is likely to be of value to researchers, students and professionals in a range of fields concerned with communication, broadly defined. It is to be highly recommended. John Flowerdew, City University of Hong Kong 05 From a linguistic point of view little is known about the conventions of public information messages. Adopting applied genre analysis as the theoretical framework, the present study takes the lead in the investigation of this research area. The volume clearly analyses public information messages developed by or supported by government ministries or agencies in Germany and Ireland with the purpose of establishing the norms of language use employed. Moreover, by exploring cross-cultural differences, this well-composed study offers new perspectives on contrastive genre analysis. Maurizio Gotti, Università di Bergamo, Italy 05 This is an exemplary cross-cultural genre study. It is thorough, both theoretically and methodologically, and the analysis of the data is both finely-grained and extensive. Anne Barron’s book is essential reading for anyone with an interest in this kind of study. Brian Paltridge, University of Sydney 05 This is thoughtful and exemplary post-doctoral work on cross-cultural genre study and a timely contribution to the growing literature on genre and discourse studies. With its comprehensive discussion of issues in applied genre analysis, this book should be of interest to postgraduate students, researchers and professionals in the fields of (contrastive) discourse analysis, (cross-cultural) pragmatics and mass media studies. Jixian Pang, Zhejiang University, in Discourse Studies Vol. 17:1 (2015) 04 09 01 https://benjamins.com/covers/475/pbns.222.png 04 03 01 https://benjamins.com/covers/475_jpg/9789027256270.jpg 04 03 01 https://benjamins.com/covers/475_tif/9789027256270.tif 06 09 01 https://benjamins.com/covers/1200_front/pbns.222.hb.png 07 09 01 https://benjamins.com/covers/125/pbns.222.png 25 09 01 https://benjamins.com/covers/1200_back/pbns.222.hb.png 27 09 01 https://benjamins.com/covers/3d_web/pbns.222.hb.png 10 01 JB code pbns.222.01list ix 1 Miscellaneous 1 <TitleType>01</TitleType> <TitleText textformat="02">List of figures</TitleText> 10 01 JB code pbns.222.02list xi xiv 4 Miscellaneous 2 <TitleType>01</TitleType> <TitleText textformat="02">List of tables</TitleText> 10 01 JB code pbns.222.03list xv 1 Miscellaneous 3 <TitleType>01</TitleType> <TitleText textformat="02">List of transcripts</TitleText> 10 01 JB code pbns.222.04list xvii 1 Miscellaneous 4 <TitleType>01</TitleType> <TitleText textformat="02">List of abbreviations</TitleText> 10 01 JB code pbns.222.05ack xix 1 Miscellaneous 5 <TitleType>01</TitleType> <TitleText textformat="02">Acknowledgements</TitleText> 10 01 JB code pbns.222.06ch1 1 5 5 Chapter 6 <TitleType>01</TitleType> <TitleText textformat="02">1. Introduction</TitleText> 10 01 JB code pbns.222.07ch2 7 45 39 Chapter 7 <TitleType>01</TitleType> <TitleText textformat="02">2. Genre analysis</TitleText> 10 01 JB code pbns.222.08ch3 47 81 35 Chapter 8 <TitleType>01</TitleType> <TitleText textformat="02">3. A genre perspective on public information messages</TitleText> 10 01 JB code pbns.222.09ch4 83 108 26 Chapter 9 <TitleType>01</TitleType> <TitleText textformat="02">4. Methodology</TitleText> 10 01 JB code pbns.222.10ch5 109 170 62 Chapter 10 <TitleType>01</TitleType> <TitleText textformat="02">5. Move structure and move register</TitleText> 10 01 JB code pbns.222.11ch6 171 248 78 Chapter 11 <TitleType>01</TitleType> <TitleText textformat="02">6. Personalising the impersonal</TitleText> <Subtitle textformat="02">A micro-textual analysis</Subtitle> 10 01 JB code pbns.222.12ch7 249 279 31 Chapter 12 <TitleType>01</TitleType> <TitleText textformat="02">7. Public information messages</TitleText> <Subtitle textformat="02">A contrastive focus</Subtitle> 10 01 JB code pbns.222.13ch8 281 288 8 Chapter 13 <TitleType>01</TitleType> <TitleText textformat="02">8. Conclusion</TitleText> 10 01 JB code pbns.222.14bib 289 317 29 Miscellaneous 14 <TitleType>01</TitleType> <TitleText textformat="02">Bibliography</TitleText> 10 01 JB code pbns.222.15app 319 329 11 Miscellaneous 15 <TitleType>01</TitleType> <TitleText textformat="02">Appendix</TitleText> 10 01 JB code pbns.222.16ind Miscellaneous 16 <TitleType>01</TitleType> <TitleText textformat="02">Index</TitleText> 02 JBENJAMINS John Benjamins Publishing Company 01 John Benjamins Publishing Company Amsterdam/Philadelphia NL 04 20120823 2012 John Benjamins 02 WORLD 13 15 9789027256270 01 JB 3 John Benjamins e-Platform 03 jbe-platform.com 09 WORLD 21 01 00 99.00 EUR R 01 00 83.00 GBP Z 01 gen 00 149.00 USD S 434010298 03 01 01 JB John Benjamins Publishing Company 01 JB code P&bns 222 Hb 15 9789027256270 13 2012022407 BB 01 P&bns 02 0922-842X Pragmatics & Beyond New Series 222 <TitleType>01</TitleType> <TitleText textformat="02">Public Information Messages</TitleText> <Subtitle textformat="02">A contrastive genre analysis of state-citizen communication</Subtitle> 01 pbns.222 01 https://benjamins.com 02 https://benjamins.com/catalog/pbns.222 1 A01 Anne Barron Barron, Anne Anne Barron Leuphana University of Lüneburg 01 eng 360 xix 340 LAN009000 v.2006 CFG 2 24 JB Subject Scheme COMM.CGEN Communication Studies 24 JB Subject Scheme LIN.DISC Discourse studies 24 JB Subject Scheme LIN.PRAG Pragmatics 06 01 Public information messages are an important means of state-citizen communication in today’s societies. Using this genre, citizens are directed to “never ever drink and drive”, to “slow down” and to “learn to say no”. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns. 05 This monograph is a valuable resource for students, researchers, and professionals in fields concerned with discourse analysis, pragmatics, contrastive rhetoric, mass communication, and media studies. A total of 86 well-designed tables provide readers wth excellent clarification of the textual content. Guofeng Wang, Zhejiang University, Language in Society (2012) 05 This study represents a very innovative discourse/genre analytic approach to the study of public information messages from a cross-cultural perspective. The study is likely to be of value to researchers, students and professionals in a range of fields concerned with communication, broadly defined. It is to be highly recommended. John Flowerdew, City University of Hong Kong 05 From a linguistic point of view little is known about the conventions of public information messages. Adopting applied genre analysis as the theoretical framework, the present study takes the lead in the investigation of this research area. The volume clearly analyses public information messages developed by or supported by government ministries or agencies in Germany and Ireland with the purpose of establishing the norms of language use employed. Moreover, by exploring cross-cultural differences, this well-composed study offers new perspectives on contrastive genre analysis. Maurizio Gotti, Università di Bergamo, Italy 05 This is an exemplary cross-cultural genre study. It is thorough, both theoretically and methodologically, and the analysis of the data is both finely-grained and extensive. Anne Barron’s book is essential reading for anyone with an interest in this kind of study. Brian Paltridge, University of Sydney 05 This is thoughtful and exemplary post-doctoral work on cross-cultural genre study and a timely contribution to the growing literature on genre and discourse studies. With its comprehensive discussion of issues in applied genre analysis, this book should be of interest to postgraduate students, researchers and professionals in the fields of (contrastive) discourse analysis, (cross-cultural) pragmatics and mass media studies. Jixian Pang, Zhejiang University, in Discourse Studies Vol. 17:1 (2015) 04 09 01 https://benjamins.com/covers/475/pbns.222.png 04 03 01 https://benjamins.com/covers/475_jpg/9789027256270.jpg 04 03 01 https://benjamins.com/covers/475_tif/9789027256270.tif 06 09 01 https://benjamins.com/covers/1200_front/pbns.222.hb.png 07 09 01 https://benjamins.com/covers/125/pbns.222.png 25 09 01 https://benjamins.com/covers/1200_back/pbns.222.hb.png 27 09 01 https://benjamins.com/covers/3d_web/pbns.222.hb.png 10 01 JB code pbns.222.01list ix 1 Miscellaneous 1 <TitleType>01</TitleType> <TitleText textformat="02">List of figures</TitleText> 10 01 JB code pbns.222.02list xi xiv 4 Miscellaneous 2 <TitleType>01</TitleType> <TitleText textformat="02">List of tables</TitleText> 10 01 JB code pbns.222.03list xv 1 Miscellaneous 3 <TitleType>01</TitleType> <TitleText textformat="02">List of transcripts</TitleText> 10 01 JB code pbns.222.04list xvii 1 Miscellaneous 4 <TitleType>01</TitleType> <TitleText textformat="02">List of abbreviations</TitleText> 10 01 JB code pbns.222.05ack xix 1 Miscellaneous 5 <TitleType>01</TitleType> <TitleText textformat="02">Acknowledgements</TitleText> 10 01 JB code pbns.222.06ch1 1 5 5 Chapter 6 <TitleType>01</TitleType> <TitleText textformat="02">1. Introduction</TitleText> 10 01 JB code pbns.222.07ch2 7 45 39 Chapter 7 <TitleType>01</TitleType> <TitleText textformat="02">2. Genre analysis</TitleText> 10 01 JB code pbns.222.08ch3 47 81 35 Chapter 8 <TitleType>01</TitleType> <TitleText textformat="02">3. A genre perspective on public information messages</TitleText> 10 01 JB code pbns.222.09ch4 83 108 26 Chapter 9 <TitleType>01</TitleType> <TitleText textformat="02">4. Methodology</TitleText> 10 01 JB code pbns.222.10ch5 109 170 62 Chapter 10 <TitleType>01</TitleType> <TitleText textformat="02">5. Move structure and move register</TitleText> 10 01 JB code pbns.222.11ch6 171 248 78 Chapter 11 <TitleType>01</TitleType> <TitleText textformat="02">6. Personalising the impersonal</TitleText> <Subtitle textformat="02">A micro-textual analysis</Subtitle> 10 01 JB code pbns.222.12ch7 249 279 31 Chapter 12 <TitleType>01</TitleType> <TitleText textformat="02">7. Public information messages</TitleText> <Subtitle textformat="02">A contrastive focus</Subtitle> 10 01 JB code pbns.222.13ch8 281 288 8 Chapter 13 <TitleType>01</TitleType> <TitleText textformat="02">8. Conclusion</TitleText> 10 01 JB code pbns.222.14bib 289 317 29 Miscellaneous 14 <TitleType>01</TitleType> <TitleText textformat="02">Bibliography</TitleText> 10 01 JB code pbns.222.15app 319 329 11 Miscellaneous 15 <TitleType>01</TitleType> <TitleText textformat="02">Appendix</TitleText> 10 01 JB code pbns.222.16ind Miscellaneous 16 <TitleType>01</TitleType> <TitleText textformat="02">Index</TitleText> 02 JBENJAMINS John Benjamins Publishing Company 01 John Benjamins Publishing Company Amsterdam/Philadelphia NL 04 20120823 2012 John Benjamins 02 WORLD 08 790 gr 01 JB 1 John Benjamins Publishing Company +31 20 6304747 +31 20 6739773 bookorder@benjamins.nl 01 https://benjamins.com 01 WORLD US CA MX 21 46 16 01 02 JB 1 00 99.00 EUR R 02 02 JB 1 00 104.94 EUR R 01 JB 10 bebc +44 1202 712 934 +44 1202 712 913 sales@bebc.co.uk 03 GB 21 16 02 02 JB 1 00 83.00 GBP Z 01 JB 2 John Benjamins North America +1 800 562-5666 +1 703 661-1501 benjamins@presswarehouse.com 01 https://benjamins.com 01 US CA MX 21 16 01 gen 02 JB 1 00 149.00 USD