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Public Information Messages
A contrastive genre analysis of state-citizen communication
01
pbns.222
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https://benjamins.com
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https://benjamins.com/catalog/pbns.222
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Anne Barron
Barron, Anne
Anne
Barron
Leuphana University of Lüneburg
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eng
360
xix
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LAN009000
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JB Subject Scheme
COMM.CGEN
Communication Studies
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LIN.DISC
Discourse studies
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Pragmatics
06
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Public information messages are an important means of state-citizen communication in today’s societies. Using this genre, citizens are directed to “never ever drink and drive”, to “slow down” and to “learn to say no”. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns.
05
This monograph is a valuable resource for students, researchers, and professionals in fields concerned with discourse analysis, pragmatics, contrastive rhetoric, mass communication, and media studies. A total of 86 well-designed tables provide readers wth excellent clarification of the textual content.
Guofeng Wang, Zhejiang University, Language in Society (2012)
05
This study represents a very innovative discourse/genre analytic approach to the study of public information messages from a cross-cultural perspective. The study is likely to be of value to researchers, students and professionals in a range of fields concerned with communication, broadly defined. It is to be highly recommended.
John Flowerdew, City University of Hong Kong
05
From a linguistic point of view little is known about the conventions of public information messages. Adopting applied genre analysis as the theoretical framework, the present study takes the lead in the investigation of this research area. The volume clearly analyses public information messages developed by or supported by government ministries or agencies in Germany and Ireland with the purpose of establishing the norms of language use employed. Moreover, by exploring cross-cultural differences, this well-composed study offers new perspectives on contrastive genre analysis.
Maurizio Gotti, Università di Bergamo, Italy
05
This is an exemplary cross-cultural genre study. It is thorough, both theoretically and methodologically, and the analysis of the data is both finely-grained and extensive. Anne Barron’s book is essential reading for anyone with an interest in this kind of study.
Brian Paltridge, University of Sydney
05
This is thoughtful and exemplary post-doctoral work on cross-cultural genre study and a timely contribution to the growing literature on genre and discourse studies. With its comprehensive discussion of issues in applied genre analysis, this book should be of interest to postgraduate students, researchers and professionals in the fields of (contrastive) discourse analysis, (cross-cultural) pragmatics and mass media studies.
Jixian Pang, Zhejiang University, in Discourse Studies Vol. 17:1 (2015)
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List of tables
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List of transcripts
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List of abbreviations
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Acknowledgements
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1. Introduction
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2. Genre analysis
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3. A genre perspective on public information messages
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pbns.222.09ch4
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108
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4. Methodology
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170
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10
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5. Move structure and move register
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pbns.222.11ch6
171
248
78
Chapter
11
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6. Personalising the impersonal
A micro-textual analysis
10
01
JB code
pbns.222.12ch7
249
279
31
Chapter
12
01
7. Public information messages
A contrastive focus
10
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JB code
pbns.222.13ch8
281
288
8
Chapter
13
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8. Conclusion
10
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JB code
pbns.222.14bib
289
317
29
Miscellaneous
14
01
Bibliography
10
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JB code
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319
329
11
Miscellaneous
15
01
Appendix
10
01
JB code
pbns.222.16ind
Miscellaneous
16
01
Index
02
JBENJAMINS
John Benjamins Publishing Company
01
John Benjamins Publishing Company
Amsterdam/Philadelphia
NL
04
20120823
2012
John Benjamins
02
WORLD
13
15
9789027256270
01
JB
3
John Benjamins e-Platform
03
jbe-platform.com
09
WORLD
21
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99.00
EUR
R
01
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83.00
GBP
Z
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149.00
USD
S
434010298
03
01
01
JB
John Benjamins Publishing Company
01
JB code
P&bns 222 Hb
15
9789027256270
13
2012022407
BB
01
P&bns
02
0922-842X
Pragmatics & Beyond New Series
222
01
Public Information Messages
A contrastive genre analysis of state-citizen communication
01
pbns.222
01
https://benjamins.com
02
https://benjamins.com/catalog/pbns.222
1
A01
Anne Barron
Barron, Anne
Anne
Barron
Leuphana University of Lüneburg
01
eng
360
xix
340
LAN009000
v.2006
CFG
2
24
JB Subject Scheme
COMM.CGEN
Communication Studies
24
JB Subject Scheme
LIN.DISC
Discourse studies
24
JB Subject Scheme
LIN.PRAG
Pragmatics
06
01
Public information messages are an important means of state-citizen communication in today’s societies. Using this genre, citizens are directed to “never ever drink and drive”, to “slow down” and to “learn to say no”. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns.
05
This monograph is a valuable resource for students, researchers, and professionals in fields concerned with discourse analysis, pragmatics, contrastive rhetoric, mass communication, and media studies. A total of 86 well-designed tables provide readers wth excellent clarification of the textual content.
Guofeng Wang, Zhejiang University, Language in Society (2012)
05
This study represents a very innovative discourse/genre analytic approach to the study of public information messages from a cross-cultural perspective. The study is likely to be of value to researchers, students and professionals in a range of fields concerned with communication, broadly defined. It is to be highly recommended.
John Flowerdew, City University of Hong Kong
05
From a linguistic point of view little is known about the conventions of public information messages. Adopting applied genre analysis as the theoretical framework, the present study takes the lead in the investigation of this research area. The volume clearly analyses public information messages developed by or supported by government ministries or agencies in Germany and Ireland with the purpose of establishing the norms of language use employed. Moreover, by exploring cross-cultural differences, this well-composed study offers new perspectives on contrastive genre analysis.
Maurizio Gotti, Università di Bergamo, Italy
05
This is an exemplary cross-cultural genre study. It is thorough, both theoretically and methodologically, and the analysis of the data is both finely-grained and extensive. Anne Barron’s book is essential reading for anyone with an interest in this kind of study.
Brian Paltridge, University of Sydney
05
This is thoughtful and exemplary post-doctoral work on cross-cultural genre study and a timely contribution to the growing literature on genre and discourse studies. With its comprehensive discussion of issues in applied genre analysis, this book should be of interest to postgraduate students, researchers and professionals in the fields of (contrastive) discourse analysis, (cross-cultural) pragmatics and mass media studies.
Jixian Pang, Zhejiang University, in Discourse Studies Vol. 17:1 (2015)
04
09
01
https://benjamins.com/covers/475/pbns.222.png
04
03
01
https://benjamins.com/covers/475_jpg/9789027256270.jpg
04
03
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https://benjamins.com/covers/475_tif/9789027256270.tif
06
09
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https://benjamins.com/covers/1200_front/pbns.222.hb.png
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https://benjamins.com/covers/125/pbns.222.png
25
09
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https://benjamins.com/covers/1200_back/pbns.222.hb.png
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09
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https://benjamins.com/covers/3d_web/pbns.222.hb.png
10
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JB code
pbns.222.01list
ix
1
Miscellaneous
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List of figures
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JB code
pbns.222.02list
xi
xiv
4
Miscellaneous
2
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List of tables
10
01
JB code
pbns.222.03list
xv
1
Miscellaneous
3
01
List of transcripts
10
01
JB code
pbns.222.04list
xvii
1
Miscellaneous
4
01
List of abbreviations
10
01
JB code
pbns.222.05ack
xix
1
Miscellaneous
5
01
Acknowledgements
10
01
JB code
pbns.222.06ch1
1
5
5
Chapter
6
01
1. Introduction
10
01
JB code
pbns.222.07ch2
7
45
39
Chapter
7
01
2. Genre analysis
10
01
JB code
pbns.222.08ch3
47
81
35
Chapter
8
01
3. A genre perspective on public information messages
10
01
JB code
pbns.222.09ch4
83
108
26
Chapter
9
01
4. Methodology
10
01
JB code
pbns.222.10ch5
109
170
62
Chapter
10
01
5. Move structure and move register
10
01
JB code
pbns.222.11ch6
171
248
78
Chapter
11
01
6. Personalising the impersonal
A micro-textual analysis
10
01
JB code
pbns.222.12ch7
249
279
31
Chapter
12
01
7. Public information messages
A contrastive focus
10
01
JB code
pbns.222.13ch8
281
288
8
Chapter
13
01
8. Conclusion
10
01
JB code
pbns.222.14bib
289
317
29
Miscellaneous
14
01
Bibliography
10
01
JB code
pbns.222.15app
319
329
11
Miscellaneous
15
01
Appendix
10
01
JB code
pbns.222.16ind
Miscellaneous
16
01
Index
02
JBENJAMINS
John Benjamins Publishing Company
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20120823
2012
John Benjamins
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