Publications

Publication details [#13007]

MacLean, C.G. 1998. Media, Mass Media, and Multimedia. In Mey, Jacob L. The concise Encyclopedia of Pragmatics. Elsevier. pp. 557–569.
Publication type
Article in book
Publication language
English
Keywords
mass media | multimediality | pragmatics

Annotation

"Concise Encyclopedia of Pragmatics" entry on the concept, impact and progression of mass communication research.