Publications

Publication details [#26106]

Cook, Guy. 1992. The discourse of advertising. Routledge. xxi + 250 pp.
Publication type
Book – monograph
Publication language
English
Language as a subject

Annotation

This study is concerned with the language of contemporary British TV, magazine and poster advertising discourse directed at adults and with paralanguage -meaningful behavior accompanying language-, music and pictures, in as far as they contribute to the meaning of adds.

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