Publications
Publication details [#26971]
Semino, Elena and Michela Masci. 1996. Politics is football: Metaphor in the discourse of Silvio Berlusconi in Italy. Discourse & Society 7 (2) : 243–269.
Publication type
Article in journal
Publication language
English
Keywords
Place, Publisher
SAGE Publications
ISBN
0957-9265
Journal WWW
Annotation
This paper shows how metaphors in Berlusconi's political discourse serve to engender a positive public image and to electioneer and to change Italians' relation to politics.