Publications

Publication details [#34379]

Boster, Franklin J. and Jerold L. Hale. 1991. The validity of choice dilemma response scales. Communication Reports 4 (1) : 30–34.
Publication type
Article in journal
Publication language
English
Keywords
communication | response
Place, Publisher
Western States Communication Association
ISBN
0893-4215

Annotation

This study discusses the use of choice dilemma methods as stimuli when researching choice shift and the validity of the 'odds scale'.