Publications
Publication details [#36096]
Publication type
Book – monograph
Publication language
German
Keywords
Annotation
This volume on the functioning of mass media is divided into five chapters, respectively dealing with: the impact of mass media on emotions, cognitions and behavior; the relationship between mass and interpersonal communication; the effects of mass media on the social system; the uses-and-gratifications approach to mass-media research; and the state of art in different domains of effects research.