Publications

Publication details [#36188]

Pingree, Suzanne, Robert P. Hawkins, Ulla Johnsson-Smaragdi, Karl Erik Rosengren and Nancy Reynolds. 1991. Television structures and adolescent viewing patterns: A Swedish-American comparison. European Journal of Communication 6 (4) : 417–440.

Publication type

Article in journal

Publication language

English

Keywords

adolescent | audience | language and culture | television

Place, Publisher

SAGE Publications

ISBN

0267-3231

Journal WWW

www.sagepub.co.uk/ejournals/

Annotation

This paper compares American and Swedish adolescent television viewing behavior. Whilst gender, social status and uses-and-gratifications variables predicted Swedish viewer type, they did not so in the US. It is argued that some differences are structural and others cultural.