Publications

Publication details [#37670]

Vestergaard, Torben and Kim Schroder. 1985. The language of advertising. Basil Blackwell. x+ 182 pp.
Publication type
Book – monograph
Publication language
English
Keywords
advertising | economics | language

Annotation

This book offers a modernist socioeconomic analysis of advertising language.

Reviewed by

Splendora, Anthony. 1988. Review of $The language of advertising.