Publications
Publication details [#39563]
Koller, Veronica. 2004. Businesswomen and war metaphors: 'Possessive, jealous and pugnacious'? Journal of Sociolinguistics 8 (1) : 3–22.
Publication type
Article in journal
Publication language
English
Keywords
Place, Publisher
Blackwell Publishers
Journal WWW
Annotation
This paper tests the hypothesis that using war metaphors for the description of women managers, reflects the hegemonic masculinity which determines business discourse.