Publications
Publication details [#40128]
Brockus, Susan. 2004. Where Magic Lives: Disney's Cultivation, Co-Creation, and Control of America's Cultural Objects. Popular Communication 2 (4) : 191–211.
Publication type
Article in journal
Publication language
English
Place, Publisher
Erlbaum
Journal WWW
Annotation
This paper discusses how Walt Disney products maintain, promote and control America's key cultural objects/characters.