Publications
Publication details [#40149]
Boyle, Raymond. 2004. Mobile Communication and the Sports Industry: The Case of 3G. Trends in Communication 12 (2-3) : 73–82. 
Publication type
Article in journal
Publication language
English
Keywords
Place, Publisher
Erlbaum
Journal WWW
Annotation
This study examines the role of sports content in the evolution of third generation (3G) mobile handsets and calls in question its viability as "killer content."