Publications

Publication details [#41301]

Bush, Alan J. and A. Parasuraman. 1985. Mall Intercept versus Telephone-Interviewing Environment. Journal of Advertising Research 25 (2) : 36–43.
Publication type
Article in journal
Publication language
English
Keywords
environment1 | interview | telephone
Place, Publisher
Cambridge University Press

Annotation

This study examines the influence of environmental factors on survey responses.