Publications
Publication details [#45875]
Sandberg, Helena. 2007. A matter of looks: The framing of obesity in four Swedish daily newspapers. Communications 32 (4) : 447–472. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
Publication type
Article in journal
Publication language
English
Keywords
Place, Publisher
De Gruyter
Journal WWW
Annotation
This paper explores how overweight/obesity is framed in in Swedish daily newspapers, during the period 1997–2001, and how this affects public perceptions of overweight/obesity. Overweight appears to be constructed in two ways, i.e. as health problem and as beauty dilemma, leaving the potential reader with different kinds of information and with diverse impressions and solutions.