As a French-speaking island in a predominantly English-speaking North America, Québec is often considered as a model in questions of language policy and planning. Following a discussion of the theoretical processes involved, this paper examines the particular language-planning measures for which Québec has become well-known and which aim to improve the status of French there (status planning), assure its adoption as a common public language by all Quebecers (acquisition planning), as well as enrich the language and attend to its quality (corpus planning). In all these areas, Québec’s language policy and planning is today shaped by the new challenges presented by immigration and globalisation, demonstrating a creativity and an ability to adapt to change that are often lacking in the language policy and planning of other French-speaking contexts.