Publications

Publication details [#49788]

Cody, Michael J., Vicki Beck, Holley A. Wilkin, Thomas W. Valente, Sheila Murphy and Grace Huang. 2007. Does Entertainment-Education Work With Latinos in the United States? Identification and the Effects of a Telenovela Breast Cancer Storyline. Journal of Health Communication 12 (5) : 455–469.

Publication type

Article in journal

Publication language

English

Keywords

frame | health | influencing | information processing | television soap

Place, Publisher

Routledge

Annotation

This paper explores whether telenovelas can educate Spanish-speaking television viewers in the United States, when accurate (breast cancer) health information is offered in a dramatic, narrative format.