Most accounts of you know as a discourse marker underline shared knowledge as its core value. This study focuses on less standard values of you know where it functions as an introducer of new viewpoints or pieces of information, as a marker of the speakers’ will to impose their viewpoint, or as an emphasizing marker.
 It is shown that the loss of the spatio-temporal anchoring of the sequence and the evolution of its prosodic features are characteristics of those particular uses of you know. The article thus proposes a grammaticalization cline with clearcut stages, where the more argumentative uses of you know correspond to the rightmost stage of the cline (Traugott and Dasher 2002).