Publications

Publication details [#51910]

Fourie, Pieter. 2008. Ubuntuism as a framework for South African media practice and performance: Can it work? Communicatio: South African Journal for Communication Theory and Research 34 (1) : 53–79.

Publication type

Article in journal

Publication language

English

Keywords

cultural anthropology | developing nation | frame | mass media | moral argumentation

Place, Publisher

Routledge

Annotation

This paper critically questions the African moral philosophy ubuntuism as a possible framework for normative media theory in post-apartheid South Africa. It supports the postmodern focus on diversity and pluralism as the keystone of future normative theory.