Publications

Publication details [#52009]

Krcmar, Marina and Donald W. Helme. 2008. Understanding the Process: How Mediated and Peer Norms Affect Young Women's Body Esteem. Communication Quarterly 56 (2) : 111–130.

Publication type

Article in journal

Publication language

English

Keywords

body part terminology | estimating | evaluation | mass media | peer group

Place, Publisher

Routledge

Annotation

This study explores how interpersonal and mediated perceived norms affect young (college) women's body esteem, and how social comparison functions as a mediator for this relationship.