Publications

Publication details [#52108]

Kline, Susan L. 2009. The Use of Equivocal Messages in Responding to Corporate Challenges. Journal of Applied Communication Research 37 (1) : 40–58.
Publication type
Article in journal
Publication language
English
Place, Publisher
Routledge

Annotation

This study proposes a framework to explore communication professionals' views on the use of equivocal and nonequivocal messages for managing initial statements regarding corporate challenges.