Publications
Publication details [#53171]
Rojo López, Ana María and María Ángeles Orts Llopis. 2010. Metaphorical pattern analysis in financial texts: Framing the crisis in positive or negative metaphorical terms. Journal of Pragmatics 42 (12) : 3300–3313.
Publication type
Article in journal
Publication language
English
Keywords
Place, Publisher
Elsevier
Journal WWW
Annotation
This comparative analysis of the conceptual metaphors of the Global Systemic Crisis in both English and Spanish financial artices from The Economist and El Economista , demonstrates that metaphors constitute a powerful mechanism to frame economic crisis and serve certain political interests.