Publications

Publication details [#55290]

Jackob, Nikolaus, Thomas Roessing and Thomas Petersen. 2011. The effects of verbal and nonverbal elements in persuasive communication: Findings from two multi-method experiments. Communications 36 (2) : 245–271.
Publication type
Article in journal
Publication language
English
Place, Publisher
De Gruyter

Annotation

This paper explores the relationship between content, voice, and gesture in persuasive communication and the contribution of these three factors to overall persuasion.