Publications
Publication details [#55290]
Jackob, Nikolaus, Thomas Roessing and Thomas Petersen. 2011. The effects of verbal and nonverbal elements in persuasive communication: Findings from two multi-method experiments. Communications 36 (2) : 245–271.
Publication type
Article in journal
Publication language
English
Keywords
Place, Publisher
De Gruyter
Journal WWW
Annotation
This paper explores the relationship between content, voice, and gesture in persuasive communication and the contribution of these three factors to overall persuasion.