Publications

Publication details [#55469]

Baxter, Judith. 2011. Survival or success? A critical exploration of the use of ‘double-voiced discourse’ by women business leaders in the UK. Discourse & Communication 5 (3) : 231–245.

Publication type

Article in journal

Publication language

English

Keywords

business language | discourse strategy | dominance | language use | women's language

Place, Publisher

SAGE Publications

Annotation

This study argues that the ‘double-voiced discourse’ (Bakhtin, 1994/1963) of women business leaders in the UK, constitutes both a mode of survival in a male-dominated business world, and a mode of linguistic expertise possibly inducing a strategy for success.