Publications

Publication details [#55618]

Donohew, Lewis, Howard E. Sypher and William E. Bukoski, eds. 2011. Persuasive Communication and Drug Abuse Prevention. (Routledge Communication Series). Routledge. 360 pp.
Publication type
Book – edited volume
Publication language
English
Keywords
communicative efficiency | informativeness | mass media | message1 | persuasion

Annotation

This volume focusese on use and impact of both mass media and interpersonal strategies in drug abuse prevention.