Publications
Publication details [#56233]
Bondi, M. and Cecilia Lazzeretti. 2012. 'A hypnotic viewing experience'. Promotional features in the language of exhibition press announcements. Pragmatics 22 (4) : 567–589. 
Publication type
Article in journal
Publication language
English
Keywords
Language as a subject
Place, Publisher
International Pragmatics Association
Journal DOI
10.1075/prag
Annotation
This study explores typical lexico-grammatical forms of Anglo-American Exhibition Press Announcements (EPAs), revealing a high promotional aim and the reflection of the value-system of the concerned art journalist and museum professional communities.