Publications
Publication details [#5696]
Kopperschmidt, Josef. 1973. Allgemeine Rhetorik: Einführung in die Theorie der persuasiven Kommunikation. W. Kohlhammer. 216 pp.
Publication type
Book – monograph
Publication language
German
Keywords
Annotation
K. makes extensive use of insights gained from speech act theory in his attempt to describe rhetorical behavior, in particular 'persuasive speech acts' and 'persuasive communication'.