Publications

Publication details [#58058]

Dutta, Mohan Jyoti and Debalina Dutta. 2013. Multinational Going Cultural: A Postcolonial Deconstruction of Cultural Intelligence. Journal of International and Intercultural Communication 6 (3) : 241–258.
Publication type
Article in journal
Publication language
English
Place, Publisher
Routledge

Annotation

This paper condemns the discursive moves via which cultural intelligence (CQ) is proposed as a competitively useful tool for transnational corporations, condering its role in sustaining transnational supremacy and its suppressive results.