Publications
Publication details [#58085]
Ojwang, Benson. 2013. Semantic extension: Idiomaticity and analogy in soccer discourse among Dholuo speakers of Kenya. Language Matters: Studies in the Languages of Africa 44 (1) : 122–140. 
Publication type
Article in journal
Publication language
English
Keywords
Language as a subject
Place, Publisher
Routledge
Annotation
This paper deals with Dholuo-speaking spectators' creative, semantically-opaque, soccer speech as an innovative expressive strategy complex, quite different from the immediate denotations of the involved words, aimed at enhancing the ego of a team and discourage opponents.