Publications

Publication details [#58102]

Wei, Ran and Jing Jiang. 2013. Power distance and online organization–public relationship building: a comparative analysis of US and Chinese corporate websites. Chinese Journal of Communication 6 (1) : 81–102.

Publication type

Article in journal

Publication language

English

Keywords

crosslinguistic perspective | language and culture | organization | power | website

Language as a subject

Chinese | English, American

Place, Publisher

Routledge

Annotation

Drawing on the dialogic perspective and Hofstede's power distance theory, this paper explores how cultural differences influence mediated organization–public relationship building on US and Chinese corporate websites.