Publications

Publication details [#62144]

Gatti, Maria Cristina. 2016. Culture, memory and collective identities: a cross-modal analysis of metaphors in Italian corporate historical discourse. International Journal of Applied Linguistics 26 (1) : 3–24.
Publication type
Article in journal
Publication language
English
Keywords
historical linguistics | language and culture | memory | metaphor | professional language | recall
Place, Publisher
Wiley-Blackwell
Journal WWW
www.ingenta.com/journals/browse/bpl/ijal

Annotation

This study discloses that Italian companies' ‘historical’ discourse adds to memory construction in a (culturally-marked) individual-to-collectivity recalling process. As such, historical discourse enlightens the notion of active past that molds a company's social identity.