This paper explores the consequences of neoliberalism in two distinct domains of multilingual language use in the context of Nepal: language education and tourism. It displays that institutions and individuals have appropriated and reproduced this ideology with their creative tactics, agency, and practices that both help them foster and commodify their ethnolinguistic identity and language skills while also enabling them to acquire multilingual repertoires in global languages like English, German, Chinese, Japanese, and the indigenous local language Newari. It is displayed that English as a global language does not always confer more cultural capital and economic value, nor is the teaching and learning of local indigenous languages always restricted to the ideologies of identity politics and language maintenance. It is asserted that while the ideologies of English as a global language and of indigenous languages as tools for ethnolinguistic identity do not vanish from the scene, novel forces of globalization and neoliberalism accord new meanings to multilingual repertoires and practices.