Publication details [#64836]

Veum, Aslaug and Linda Victoria Moland Undrum. 2018. The selfie as a global discourse. Discourse & Society 29 (1) : 86–103.
Publication type
Article in journal
Publication language
Place, Publisher
SAGE Publications


This paper proposes a critical multimodal discourse assay of how people make meaning via the semiotic practice of shooting digital self-portraits (selfies), adding captions and then distributing these texts on the social network site Instagram. Selfie makers appear to render attributes of a commercial and global discourse.