Publications

Publication details [#65416]

Levon, Erez, Tommaso M. Milani and E. Dimitris Kitis. 2018. ‘Black diamonds’, ‘clever blacks’ and other metaphors: Constructing the black middle class in contemporary South African print media. Discourse & Communication 12 (2) : 149–170.

Publication type

Article in journal

Publication language

English

Keywords

communication | metaphor | newspaper report | press | social class

Place, Publisher

SAGE Publications

Annotation

How do modern South African print media build the Black middle class (BMC) via the practice of BMC collocates, viz. metaphors like ‘black diamonds’, ‘clever blacks’ and ‘coconuts’.