Publications

Publication details [#65595]

Sasamoto, Ryoko, Rebecca Jackson and Olivia Rohan. 2018. Argumentation, Relevance Theory and persuasion. International Review of Pragmatics 10 (2) : 219–242. https://doi.org/10.1163/18773109-01002005
Publication type
Article in journal
Publication language
English
Language as a subject
Place, Publisher
Leiden: Brill

Annotation

This study uses a relevance-theoretic method in the debate on visual and multimodal argumentation with a special emphasis on the role of onomatopoeia (O). To explore the potential device by which persuasion acts via O, it assays a manga (viz. Japanese-style comics) corpus, where visuals and verbal text interact to transfer O.