Publications

Publication details [#66818]

Jacobs, Geert and Jana Declercq. 2019. “It's such a great story it sells itself”? Narratives of vicarious experience in a European pharmaceutical company. Journal of Pragmatics 152 : 89–102.
Publication type
Article in journal
Publication language
English
Keywords
experience | identity negotiation | linguistic ethnography | narrative | narratives of vicarious experience | organization | professional language | storytelling
Place, Publisher
Elsevier
Journal WWW
www.sciencedirect.com/web-editions

Annotation

This article assays how narratives (of vicarious experience) contribute to the multiple and sometimes conflicting corporate identities in a pharmaceutical company.