Publication details [#66942]

Eppler, Eva and Lucia Briechle. 2019. Swearword strength in subtitled and dubbed films: A reception study. Intercultural Pragmatics 16 (4) : 389–420.
Publication type
Article in journal
Publication language
Place, Publisher
Berlin: De Gruyter


This article tests the assumption that swearwords are perceived as stronger in writing (i.e. subtitles) than in spoken language (i.e. dubbing), which has led to the long-held translation practice of toning down or deleting swearwords more in subtitles than in dubbing. The assumption appears to be invalid.