Publications
Publication details [#72496]
Kochmańska, Wioletta. 2014. Relacja słowo-obraz w kreowaniu postaci w dyskursie medialnym (szkic na materiale artykułów z kręgu tematyki sportowej w e-prasie) [The word-image relationship in character creating in the media discourse (sketch based on the articles material from the sport theme in the e-press)]. Słowo. Studia językoznawcze 5 (2014) : 114–131. https://www.ur.edu.pl/files/ur/import/private/77/IPID/czasopisma/slowo/slowo_5/08_kochmanska.pdf
Publication type
Article in journal
Publication language
Polish
Keywords
Journal DOI
10.15584/slowo
Annotation
The paper presents the relation of a picture and words as a mechanism for creating an image of a person. The material was excerpted from sport broadcasts available in editions of e-press. It was pointed out that the text profiling the subject image is the result of a complex mental process that uses both elements of iconic vetting and meaning hidden in the metatext.