Publications

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Motschenbacher, Heiko. 2010. Speaking commercial femininities and masculinities: Advertising language in Cosmopolitan and Men's Health magazines. In Kelly-Holmes, Helen and Gerlinde Mautner, eds. Language and the Market. Palgrave Macmillan. pp. 201–212.
Motschenbacher, Heiko. 2008. Werbesprachliche Genderstilisierung für globale Zeitschriften-Communities [Gender stylisation through advertising language for global magazine communities]. In Bendel, Sylvia and Gudrun Held, eds. Werbung - grenzenlos: Multimodale Werbetexte im interkulturellen Vegleich [Advertising - borderless: Multimodal advertising texts in intercultural comparison]. Peter Lang. pp. 57–76.
Motschenbacher, Heiko. 2008. 'Women and men like different things'?: Doing gender as a strategy of advertising language. English and American Studies in German 41 : 34–37.
Taylor, Laramie D. 2008. Cads, Dads, and Magazines: Women's Sexual Preferences and Articles about Sex and Relationships. Communication Monographs 75 (3) : 270–289.
Pugsley, Peter C. 2007. Sex and the City-State: A Study of Sexual Discourse in Singaporean Women's Magazines. Asian Journal of Communication 17 (3) : 231–245.
Motschenbacher, Heiko. 2006. 'Women and Men Like Different Things'?: Doing Gender als Strategie der Werbesprache ['Women and Men Like Different Things'? - Doing Gender as a Strategy of Advertising Language]. Tectum.
Sherianne, Shuler. 2003. Breaking Through the Glass Ceiling Without Breaking a Nail: Women Executives in Fortune Magazine's "Power 50" List. American Communication Journal 6 (2).
Stoll, Pamela. 1998. Text as conversation: An interpretive investigation of utterances in a women's magazine. Journal of Pragmatics 29 (5) : 545–570.
Sbisà, Marina. 1976. Speech acts e femminilità: Note sul linguaggio dei settimanali femminili. Problemi 47 : 260–283.