Publications

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Reynolds, Mike. 2004. How does Monsanto do it? An ethnographic case study of an advertising campaign. Text 24 (3) : 329–352.

Reynolds, Mike. 2000. The blending of narrative and argument in the generic texture of newspaper editorials. International Journal of Applied Linguistics 10 (1) : 25–39.

Reynolds, Mike. 1996. Review of $The discourse of advertising. Applied Linguistics 17 (1) : 127–130.

Reynolds, Mike. 1994. Review of $Evaluation (Language teaching: A scheme for teacher education). Applied Linguistics 15 (4) : 482–485.