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25142
Delorme, Denise E.
2006.
Age Differences in How Consumers Behave Following Exposure to DTC Advertising.
Journal of Health Communication
20
(3) : 255–265.
Delorme, Denise E.
2004.
The Third-Person Effect and its Influence on Behavioral Outcomes in a Product Advertising Context:: The Case of Direct-to-Consumer Prescription Drug Advertising.
Communication Research
31
(5) : 568–599.
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