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Publication details [#49301]

Swanepoel, Thalyta. 2004. Embedded journalism - more than a conflictreporting issue. Communicatio: South African Journal for Communication Theory and Research 30 (2) : 24–35.
Publication type
Article in journal
Publication language
English
Place, Publisher
Routledge

Annotation

This paper argues that embedded journalism is part of the way South African media work, although in a somewhat different way than prevalent in Iraq, and that it contains far more than only issues regarding conflict reporting. It then adresses the conflict of interests, permeating South African media, suggesting, given the focus on profits, that journalists start to speak out and apply their own particular ethical codes.