Publications
Publication details [#49535]
Waetjen, Jarrod. 2007. Harry Potter and the Commodity Fetish: Activating Corporate Readings in the Journey from Text to Commercial Intertext. Communication and Critical/Cultural Studies 4 (1) : 3–26. 
Publication type
Article in journal
Publication language
English
Keywords
Place, Publisher
Routledge
Annotation
Drawing on political economy tools, this text analysis demonstrates that J. K. Rowling has woven throughout the Harry Potter series a range of contradictory discourses on class and consumerism.