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34013
Niekerk, Angelique van
.
2015.
The use of linguistic tokenism to secure brand loyalty: Code-switching practices in South African print advertising.
Language Matters: Studies in the Languages of Africa
46
(1) : 117–138.
Niekerk, Angelique van
.
2013.
The use of sexual controversy in South African advertising: A pragmatic analysis.
Language Matters: Studies in the Languages of Africa
44
(2) : 29–46.
Niekerk, Angelique van
.
2008.
A discourse-analytical approach to intertextual advertisements: a model to describe a dominant world-view.
Southern African Linguistics and Applied Language Studies
26
(4) : 495–512.
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