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Publication details [#55290]

Jackob, Nikolaus. 2011. The effects of verbal and nonverbal elements in persuasive communication: Findings from two multi-method experiments. Communications 36 (2) : 245–271.

Publication type

Article in journal

Publication language

English

Keywords

content1 | emphasis1 | gesture | persuading | speech

Place, Publisher

De Gruyter

Journal WWW

www.degruyter.com/journal/key/COMM/html

Annotation

This paper explores the relationship between content, voice, and gesture in persuasive communication and the contribution of these three factors to overall persuasion.