Publications

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Fuertes-Olivera, Pedro A. 2011. The dynamics of terms in accounting: What the construction of the accounting dictionaries reveals about metaphorical terms in culture-bound subject fields. Terminology 17 (1) : 157–180.

Fuertes-Olivera, Pedro A. 2008. Pedagogical Specialised Lexicography. The representation of meaning in English and Spanish business dictionaries. (Terminology and Lexicography Research and Practice 11). John Benjamins.

Fuertes-Olivera, Pedro A. 2006. Olfactory and olfactory-mixed metaphors in print ads of perfume. Annual Review of Cognitive Linguistics 4 : 217–252.

Fuertes-Olivera, Pedro A. 2006. Towards a critical cognitive–pragmatic approach to gender metaphors in Advertising English. Journal of Pragmatics 38 (11) : 1982–2002.

Fuertes-Olivera, Pedro A. 2005. Modelos culturales y discursivos en la traducción de textos de comercio internacional: Problemas y soluciones. Babel 51 (4) : 357–379.

Fuertes-Olivera, Pedro A. 2001. Persuasion and advertising English: Metadiscourse in slogans and headlines. Journal of Pragmatics 33 (8) : 1291–1307.