The purpose of this research is to study the axiological phrase gestalt as an integral image in the cognitive component of the phraseological unit from the point of view of its semantics and structure. The article reveals the concept and gives the definition of the axiological phrase gestalt; the components of its structure are described. Axiological phrase gestalt defines the axiological vector of the object or phenomenon of reality displayed in the phraseological meaning. The decisive role of the axiological phrase gestalt in the cognitive structure of phraseological units is obvious in the process of interpreting the images of Russian and German axiological phraseological units, which is characterized by the complexity of presenting a speech-thinking situation in all its integrity in the process of perceiving phraseological units in the context of intercultural communication.