Psycholinguistics and audiovisual translation

Jan-Louis Kruger
Macquarie University (Australia) / North-West University (South Africa)

Abstract

Psycholinguistic investigations of translated audiovisual products have been conducted since at least the 1980s. These mainly concerned the role of subtitles in the processing of language in the context of language acquisition, literacy, and education. This article provides an overview of some of the most productive lines of research from a psycholinguistic angle in audiovisual translation (AVT), focussing on studies that investigated the positive effects of subtitles on language performance, but also on a growing body of behavioural research on the cognitive processing of the language of subtitles. The article evaluates a number of methodologies in some of the most prominent studies on the processing of subtitles, primarily making use of eye tracking, and then provides some thoughts on future directions in psycholinguistic studies on the processing of the language of AVT.

Keywords
Table of contents

The link between audiovisual translation (AVT) and psycholinguistics centres on the various ways in which language is foregrounded in AVT, making this mode a useful context for studying the way individuals process language. In AVT, the processing of language is complicated by the fact that this processing occurs alongside the processing of a number of other codes due to the multimodal nature of the audiovisual text.

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