Linda de Kruif
List of John Benjamins publications for which Linda de Kruif plays a role.
You never get a second chance to make a first impression: The effect of visual complexity on intention to use websites. Interaction Studies 13:3, pp. 469–4772012.
Websites (e.g. intervention websites targeting health risk behaviors) can be effective in achieving their goals if they are used. The actual use, however, is often very low. This study aimed to assess the effect of visual complexity on intention to use websites, by using within-subjects… read more | Article