Adina Oana Nicolae
List of John Benjamins publications for which Adina Oana Nicolae plays a role.
Article
Leaders banking on ethos: Communicating (in) the financial crisis Persuasive Games in Political and Professional Dialogue, Săftoiu, Răzvan, Maria-Ionela Neagu and Stanca Măda (eds.), pp. 217–248 | Article
2015 This paper investigates persuasion in the context of the current economic-financial crisis by focusing on the strategies employed by banks to attract and preserve confidence. The targeted genre is senior executives’ letters to the shareholders issued before and during crisis. Theoretically, the… read more