Adina Oana Nicolae

List of John Benjamins publications for which Adina Oana Nicolae plays a role.

Article

Nicolae, Adina Oana 2015 Leaders banking on ethos: Communicating (in) the financial crisisPersuasive Games in Political and Professional Dialogue, Săftoiu, Răzvan, Maria-Ionela Neagu and Stanca Măda (eds.), pp. 217–248 | Article
This paper investigates persuasion in the context of the current economic-financial crisis by focusing on the strategies employed by banks to attract and preserve confidence. The targeted genre is senior executives’ letters to the shareholders issued before and during crisis. Theoretically, the… read more